Recent years have warned of an impending economic downturn that could heavily impact the global luxury sector. Bain & Company, Altagamma and other industry consultancies show that the number of active luxury consumers has declined sharply from around 400 million in 2022 to roughly 340 million by 2025, with new customer acquisition dropping by approximately...
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From Self-Care to Status: Body Optimisation Goes Mainstream
From cryotherapy and IV drips to bespoke peptides and internet-sourced hacks, the elite wellness industry has commodified physical wellbeing into a status marker — one where exclusivity and fad-driven influence can (at times) eclipse scientific legitimacy. LUXUO explores how “body maxxing” trends have created a new hierarchy of optimisation in which privilege and performance are...
A Century in Split Seconds: Patek Philippe’s Chronograph Legacy
Patek Philippe Ref. 5370R-001 Among the many emblematic complications in haute horlogerie, the split‐seconds chronograph has always held a heightened resonance. It is all at once analytical and poetic: a mechanism created to separate moments that unfold too quickly for the eye, yet dependent on a delicacy of construction that borders on the improbable. Patek...
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